So when one of the most obvious "magic bullets" of all our public health interventions failed, as it did in Nigeria - almost crippling the polio eradication programme - public health professionals were at their wits end as to how to respond. What to do? Public health problems like this are complex and require innovative solutions.
Slowly and steadily, colleagues ploughed their way back from the brink. While Nigeria remains one of four remaining polio-endemic countries, reporting the highest number of polio cases anywhere in the world in 2008 (798), in 2009, this number was down to 388. From January through to 12 October 2010 only eight cases had been reported, representing an all-time low, and a reduction of over 98 percent.
How has this been achieved?
Well there are a few innovative approaches used in Nigeria that you will probably not find their way into many public health textbooks!
Firstly, there was an increased involvement of traditional, religious and political leaders in promoting vaccinations and encouraging acceptance within our communities, helping to turn the tide. This was not some token involvement, but a real integration into the response. From planning, to implementation through to evaluation cycles. While this engagement of traditional rulers occurred all over Northern Nigeria, extra mention is deserving of the of the Sultan of Sokoto. When the articulate Sultan engaged with the programme and joined hands with the community, people again recognized the problem as their own and engaged in its solution. The video below from the Wall Street Journal shows an articulate Sultan engaging with Bill Gates in Nigeria.
But it was not just the Sultan. Across northern Nigeria, traditional rulers were mobilised at all levels. They joined the state governments and international agencies in the micro planning and decision making. The leaders adopted the program as their own, and vigorously promoted it in their communities. A media campaign was undertaken to help ensure that messages of support from the Sultan were widely disseminated. Something truly amazing was taking place here. A complex problem was being solved by the ingenuity and engagement of the local leaders.
While the progress made remains fragile and tenuous - there are already lessons to be learnt from this. If we really commit to solving a problem, engaging all the necessary stakeholders - solutions to what may seem like complex problems can be found - found in Nigeria!
To find out more about this emerging story, be sure to attend Nigeria: Partnership for Health where the Executive Director of the National Primary Health Care Development Agency; Dr Muhammad Pate will be speaking. Register here.